Veterly: 50 preorders and 300K€ of funding with a lean approach to product design

Services we provided:

Brand Redesign

User research

UI Design

Key Outcome

Increase app downloads while developing features to meet user needs

The client

Woof! Veterly started with a clear mission in mind: to support vets with their day-by-day activities and let them focus on helping our furry friends.

This SaaS product focus is on simplifying daily tasks for vets, enabling efficient appointment management, access to medical records, and help improve the relationships with us pet owners.

The challenge

Veterly had a powerful combination of a well-defined business model and a compelling product idea. But they needed support to define and design a minimum viable product that could be presented to potential investors.

We agreed with the Veterly team that creating a strong brand identity to stand out in this competitive marketplace was core to this outcome.

Solution

We worked in co-design to bring Veterly's visionary concept to life. Together, we defined the MVP and refined the value proposition to best solve their target customers’ pain points.

We crafted wireframes and user flows to ensure a seamless user experience across web and mobile platforms.

We also provided continuous support during the development phase, to ensure a remarkable and impactful product launch.

Notable results

70+

preorders received in the first few weeks

500K €

Total raised in funding so far

20K €

projected ARR

Conclusion &
takeaways

The outcome of our close collaboration was the development of a polished web app and mobile app for Veterly, effectively demonstrating its groundbreaking solution and garnering attention from potential clients and investors.

Thanks to our partnership, Veterly successfully secured the required funding, laying a solid groundwork for thriving in the dynamic veterinary industry.

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