CRM Adoption
Sales reps avoid tools that slow them down or add friction to their workflow.
- Intuitive workflows
- Reduced data entry
- Mobile-first design
Sales Tool & CRM Product Design Agency
Design a Sales Tool people love to use
Help sales teams focus on the next move. Clear pipelines, useful account data and fewer steps between intent and action.
Build with us
Common Sales Tool
challenges we solve
Pipeline Visibility
Managers can't see deal health at a glance or forecast revenue accurately.
- Visual pipelines
- Real-time analytics
- Forecasting dashboards
Data Entry Friction
Manual logging kills productivity and leaves data incomplete and unreliable.
- Smart auto-fill
- Quick-log actions
- Seamless integrations
What we can do for you
Pipeline & deal management UX
Pipeline views and deal workflows that give reps clarity and managers visibility.
Sales dashboard design
Dashboards that surface the right sales metric at the right time, from rep performance to revenue forecasting.
CRM workflow optimization
Daily CRM workflows redesigned to match how reps actually work.
Lead scoring interfaces
Lead scoring views that help reps prioritize the right deals at a glance.
They never miss a touch base and timeline expectation.
Abed el Madjid Nehme Head of Product @Blue.ai
How Blue.ai transformed their omnichannel CX platform in 12 weeks
Blue.ai provides an omnichannel platform that helps businesses manage customer communications across multiple channels, including email, WhatsApp, SMS, and chat.
Featured Case Study
Blue.ai provides an omnichannel platform that helps businesses manage customer communications across multiple channels, including email, WhatsApp, SMS, and chat.
Before you start.
Can you redesign our existing CRM without disrupting current users?
Yes. We do phased redesigns that improve the experience incrementally. We validate changes with real sales reps before launch, so adoption rises instead of drops. Your team keeps working while the product gets better.
How do you handle the complexity of sales workflows?
We start by mapping how your sales team actually works. We interview reps, shadow workflows, and identify friction. Then we design flows that match your real sales process.
What if our sales reps resist a new interface?
Resistance usually comes from poor change management. We involve reps early through interviews and usability testing. When they see their pain points addressed, adoption follows.
How long does a CRM redesign take?
A first conversation defines the relevant scope, dependencies and investment. For an existing product transformation, we confirm what fits the 90-day delivery window before kickoff. A focused supporting engagement is scoped separately.
Do you work with specific CRM platforms?
We're platform-agnostic. Whether you're building a custom CRM, extending Salesforce, or creating a vertical sales tool, we design the user experience. Our work fits any tech stack.
How do you measure success for a CRM redesign?
We define success metrics upfront. CRM adoption rate, time-to-complete key tasks, data quality scores, and rep satisfaction. We track them before and after the redesign so improvements are measurable.
What are the two ways to work with Donux?
- Senior humans for design-led engagements. A dedicated team of senior designers and PMs works alongside your product team.
- Magic Team for AI-augmented delivery. A managed team of AI agents and senior humans ships features, MVPs, or bug fixes as PRs in your repo, reviewed by senior designers and developers.
See the work.
Selected product design projects. Explore the challenge, the decisions and the results behind each one.
