Free expert review. Get UX insights for your SaaS. Book a Free 30-minute review
Free expert review. Get UX insights for your SaaS. Book a Free 30-minute review

Sales Tool & CRM Product Design Agency

Design Sales Tools reps actually want to use

Pipeline Management
Sales Analytics
CRM Workflows

Trusted by 80+ SaaS companies

Common Sales Tool
challenges we solve

CRM Adoption

Sales reps avoid tools that slow them down or add friction to their workflow.

  • Intuitive workflows
  • Reduced data entry
  • Mobile-first design
CRM dashboard interface

Pipeline Visibility

Managers can't see deal health at a glance or forecast revenue accurately.

  • Visual pipelines
  • Real-time analytics
  • Forecasting dashboards
Sales pipeline visualization

Data Entry Friction

Manual logging kills productivity and leaves data incomplete and unreliable.

  • Smart auto-fill
  • Quick-log actions
  • Seamless integrations
Streamlined data entry interface

We design sales tools that reps adopt and managers trust

We help B2B SaaS teams redesign CRM workflows, pipeline views, and sales dashboards. Reps adopt them. Managers get visibility.

You get research-backed designs, validated with real sales teams. A system your engineers can ship with confidence.

80+

B2B SaaS products we've worked on

10+

years of product design experience

4.9

stars on Clutch

What we can do for you

End-to-end design for sales platforms, CRM tools, and revenue workflows.

Pipeline & deal management UX

Intuitive pipeline views and deal workflows. Reps get clarity. Managers get visibility into every stage of the sales cycle.

Sales dashboard design

Data-rich dashboards that surface the right metrics at the right time. From rep performance to revenue forecasting.

CRM workflow optimization

Streamline the daily CRM. Fewer clicks, automated data entry, and flows that match how reps actually work.

Lead scoring interfaces

Clear, actionable lead scoring views. Reps prioritize the right deals without decoding complex data.

Why sales & CRM teams choose Donux

We understand B2B sales workflows

We've designed for complex sales cycles, multi-stakeholder deals, and the daily reality of sales teams. We know what reps need to close faster.

Sales Expertise B2B Focus Revenue Workflows

Data-dense UI expertise

Sales tools live and die by the data they surface. We make complex datasets readable, actionable, and fast to navigate.

Data Visualization Dashboard Design Analytics UX

Integration-aware UX

CRMs don't exist in isolation. We design with integrations in mind. Email, calendar, enrichment tools, all part of one seamless experience.

API Integrations Connected Tools Unified Experience

Speed-focused design

Every extra click costs a rep time. We obsess over reducing friction, automating repetitive tasks, and keeping workflows fast.

Efficiency Quick Actions Minimal Friction
Featured Case Study

Transforming an omnichannel CX platform in 12 weeks

Full product redesign for Blue.ai's customer communication platform. New information architecture, streamlined workflows, and a modern interface across email, WhatsApp, SMS, and chat.

Read full case study
Blue.ai platform interface

F.A.Q.

Can you redesign our existing CRM without disrupting current users?
Yes. We do phased redesigns that improve the experience incrementally. We validate changes with real sales reps before launch, so adoption rises instead of drops. Your team keeps working while the product gets better.
How do you handle the complexity of sales workflows?
We start by mapping how your sales team actually works. We interview reps, shadow workflows, and identify friction. Then we design flows that match your real sales process.
What if our sales reps resist a new interface?
Resistance usually comes from poor change management. We involve reps early through interviews and usability testing. When they see their pain points addressed, adoption follows.
How long does a CRM redesign take?
A focused redesign of core flows (pipeline, deal view, activity logging) takes 3-4 months. A full platform redesign takes 6-9 months. Start with the highest-friction workflows and expand from there.
Do you work with specific CRM platforms?
We're platform-agnostic. Whether you're building a custom CRM, extending Salesforce, or creating a vertical sales tool, we design the user experience. Our work fits any tech stack.
How do you measure success for a CRM redesign?
We define success metrics upfront. CRM adoption rate, time-to-complete key tasks, data quality scores, and rep satisfaction. We track them before and after the redesign so improvements are measurable.

Ready to build a CRM your reps will actually use?

The first step is a quick chat about your sales team's biggest pain points.