Free expert review. Get UX insights for your SaaS. Book a Free 30-minute review
Free expert review. Get UX insights for your SaaS. Book a Free 30-minute review

B2B SaaS Product Redesign

Outdated Product UI costs you MRR

Your product feels outdated. We modernize B2B SaaS to lift usability and metrics.

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Trusted by 80+ SaaS companies

Your product is aging.
Your revenue is too.

  1. Problem

    Outdated, difficult-to-use, and unattractive user interface

    Implication

    Users switch to fresher alternatives.

  2. Problem

    Confusing workflows.

    Implication

    High support costs, low activation.

  3. Problem

    Tech debt slows every new feature.

    Implication

    The roadmap is delayed.

A redesign that lifts activation, retention, and expansion

Through audit, user research, and validated design work, we redesign the core flows and modernize the UI.

You get a redesigned product, a design system to maintain it, and a rollout plan to land it.

80+

B2B SaaS products we've worked on

10+

years of product design experience

4.9

stars on Clutch

What we can do for you

Research-led redesign covering audit, redesign, system, and rollout

Audit & strategy

Review pain points, usage, and metrics. Prioritize what to redesign first.

Redesign & design system

Redesign the core flows in Figma. Build the system that keeps the product consistent.

Rollout & adoption

Plan the release, support migration, and monitor how users respond.

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Why teams choose Donux

...and not generic product design agencies or freelancers

Experience

10+ years building products. 80+ SaaS companies. 15+ products launched. We know what works.

SaaS specialization

We focus on B2B SaaS and PLG. Complex flows, product analytics, feature adoption. This is our daily work.

Product mindset

Pretty screens don't matter if they don't solve problems. Like a PM, we balance desirability, feasibility, and viability.

Every startup stage

We've worked with companies from first customers to rapid growth. Our decisions are backed by what we learned on those projects.

How we redesign your product in 4 steps

A focused redesign of 3-4 core flows takes 3-4 months. A full product redesign takes 6-9 months.

Audit, research, and strategy

1. Audit & Strategy

Analyze the product, review data and interviews, and benchmark competitors. Prioritize what to redesign first.

Wireframing and user validation

2. Wireframing & Validation

Wireframe the new flows. Test with real users and iterate.

High-fidelity design and design system

3. Design & Design System

Build the polished UI in Figma. Evolve the design system so the redesign stays consistent.

Rollout and monitoring

4. Rollout & Monitoring

Plan a phased release with beta groups. Monitor adoption and iterate.

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Audit, research, and strategy Wireframing and user validation High-fidelity design and design system Rollout and monitoring

What you get

Everything you need to ship the redesign without losing users.

Deliverables
  • Product audit, UX pain point analysis, and competitive benchmark.
  • User research on workflows, expectations, and redesign concerns.
  • Baseline metrics and KPIs (activation, churn, adoption, support).
  • Wireframes, redesigned flows, and interactive prototypes.
  • High-fidelity Figma files and a design system.
  • Rollout plan, migration guide, dev handoff, and post-launch roadmap.
Magic Team Magic Team

Or redesign your product through Magic Team

A managed team of AI agents and senior humans that ships real code. Connect your repo and get features, MVPs, or bug fixes delivered as PRs, reviewed by Donux senior designers and developers.

Discover Magic Team
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Case studies

Marketing & Sales

How 4Dem decreased development time by 50% through the Donux design system approach

4Dem is an email marketing platform used by thousands of businesses to run multichannel campaigns at scale.

Mario

“Working with Donux enabled us to iterate much faster, and as a result, we increased the adoption of a key product feature from 17% to 66%.”

Mario · CTO @ 4Dem

View case study
4Dem email marketing platform
Marketing & Sales

How Ascend Makers launched their AI-powered marketing platform from concept to product in 6 months

Ascend Makers is a Spanish MarTech platform from Madrid that helps businesses manage and optimize marketing budgets using AI-powered insights and automation.

Sara Acosta

“The close relation they have with their clients is impressive.”

Sara Acosta · COO @ Ascend Makers

View case study
How Ascend Makers launched their AI-powered marketing platform from concept to product in 6 months
Marketing & Sales

How Blue.ai transformed their omnichannel CX platform in 12 weeks

Blue.ai provides an omnichannel platform that helps businesses manage customer communications across multiple channels, including email, WhatsApp, SMS, and chat.

Abed el Madjid Nehme

“They never miss a touch base and timeline expectation.”

Abed el Madjid Nehme · Head of Product @Blue.ai

View case study
Blue.ai platform interface
HR Tech

How Fluida accelerated its acquisition through a scalable design system across four products

Fluida is an HR software that simplifies workforce management through attendance tracking, leave management, and employee communication tools.

Hernán Solima

“The team is made up of capable people, with experience in large scale-up SaaS companies. Building our design system early on with Donux helped us to design high-quality features faster.”

Hernán Solima · Co-Founder & CPO @ Fluida

View case study
Fluida HR platform design system
Sustainability

How Up2You scaled through a multi-brand design system with 30+ components

We helped Up2You build a scalable, multi-brand design system with semantic tokens and 30+ components, plus new onboarding and gamification flows.

Lorenzo Vendemini

“We appreciated working with such a young, friendly, and open-minded team. Moreover they are 100% focused on the Product and have a strong product mindset”

Lorenzo Vendemini · COO @ Up2You

View case study
Up2You design system components

F.A.Q.

Will a redesign cause existing users to leave?
Not if you do it right. Users actually want a better experience. The key is a phased rollout with in-app guidance and early feedback. Most products see adoption rise after a redesign because the UX is objectively better.
How do you decide what to redesign first?
We start with a product audit. We interview users, review data, and identify the biggest pain points. We prioritize the 3-5 features with the most impact on activation, churn, and support. We redesign those first, beta launch, gather feedback, then move on.
How long does a redesign take?
A focused redesign of 3-4 core flows takes 3-4 months. A full product redesign takes 6-9 months. Most teams prefer phases. Launch improvements to the most painful areas first, gather feedback, iterate. Less risk, faster time to value.
Can you help us manage the rollout to our users?
Yes. We plan the rollout strategy with beta groups, staged rollout, and feature flags. We create in-app messaging and help guides. We monitor adoption and iterate on what users tell us. You don't worry about the transition.
What if users resist the new design?
They might, at first. The key is gathering feedback and iterating fast. We help you capture what's confusing, what's broken, and what's working. You iterate on real feedback. Adoption usually improves within weeks.
Do you help with go-to-market or just the product?
We focus on product design and user experience. We help you plan the rollout and communicate the changes to users. For broader go-to-market, work with a marketing expert.
Can we keep parts of the old design that work?
Absolutely. We audit what works and what doesn't, then evolve from there. We modernize the visual layer where the flow already works.
Can I run a product redesign through Magic Team?
Yes! Magic Team is a managed team of AI agents and senior humans that ships real code. Connect your repo and get features, MVPs, or bug fixes delivered as PRs, reviewed by Donux senior designers and developers.

We'll help you build the right product, faster

The first step is a quick chat.

Book a discovery call